What should your marketing spend look like for FY2024?
So, you’re jumping into budgeting earlier this year than last – nice work! Starting now will allow you to align your budget with goals that are attainable and get you where you need to be. Whether...
Why is paid search important for senior living communities?
Hey, Google! Search for “senior living communities near me.” When on the hunt for a retirement community, active seniors or their loved ones are compelled to browse the web. Google has become a great resource to...
Marketing automation & why it’s a must for senior living communities.
Marketing automation is a great way to guide your prospect’s journey! As we all know, choosing a community is a big decision and one that can take not only several months but years. Using a marketing...
What kind of content should senior living communities post on social media?
Seniors are rolling with the scroll! In other words, older adults are active social media users. You may already know that if you read our most recent blog: Do senior living communities need social media platforms?...
Do senior living communities need social media platforms?
The more our world spins around, the more our digital world is a part of our daily lives. New apps and platforms are constantly popping up, and it may be challenging to keep up with the...
What questions should senior living communities answer for prospective residents?
When considering all of the senior living options available, it can be overwhelming, to say the least. Prospective residents will need to evaluate all of the necessary lifestyle and health needs to feel comfortable and safe...
Creative Holiday Event Ideas For Senior Living Communities
As the holiday season approaches, seniors just want to have fun! Contrary to popular belief–seniors don’t want to sit around in their rocking chairs and knit fuzzy sweaters. The holidays are a great time to gather...
5 reasons why blogs are important for senior living websites
When it comes to putting out content in this day and age, it is essential to get your senior living community showcased through blogging. We’d even like to argue that it’s one of the most important features...
Award Winning Senior Living Marketing Agency
We are excited to announce that Angell Marketing received several awards in this year’s 2022 National Mature Media Awards. Leading the way in senior living, the program honors the nation’s best marketing, communication, educational materials and...
Your Community Shouldn’t Try to Be Everything
When it comes to marketing your senior living community, it may be tempting to try to be everything for everyone. It can feel limiting to not share a whole list of services and amenities in a...